What is Depersonalizing when selling your house?

Home Stagers and Real Estate Agents often advise sellers to “depersonalize” in order to get properties market ready. But what exactly is meant by depersonalizing? Does it just mean putting […]

Home Stagers and Real Estate Agents often advise sellers to “depersonalize” in order to get properties market ready. But what exactly is meant by depersonalizing? Does it just mean putting away family photos? Or is there more to it? The answer – literally, depersonalizing is removing all personal taste to help potential buyers see themselves living in a property, rather than feeling like an intruder in your personal space.

A seller with Sci-Fi items and posters etc… was advised to remove the many Sci-Fi items to make his property more neutral and appealing to more people. Even though he wanted to sell quickly, he insisted on leaving a lot of the items because he felt that the property should be geared to a very specific buyer. He didn’t seem to understand that it might take a long time to find a buyer with his same appreciation for Sci-Fi. Wouldn’t it be better to depersonalize and neutralize so as to attract more potential buyers?

Property owners shouldn’t feel hurt or offended because their Realtor or Home Stager doesn’t like their colours, taste or have an appreciation for the beauty of their valued treasures. It’s all about how buyers will see things and really doesn’t have anything to do with what the Home Stager or Realtor likes or doesn’t like. It is important for sellers to understand that these professionals are only trying to make properties more appealing to all kinds of people with different backgrounds and tastes. If you leave your unique personality in a property you are limiting your prospects to buyers who appreciate exactly the same things as you – buyers who are exactly like you. It may prove to be a difficult task to find a buyer as unique as you are.

Things that reflect personal taste are:

* Bold wall paint colours and wallpaper
* Antique, ornate furniture and unique furniture pieces
* Cultural and religious items
* Collectibles such as:
– sports memorabilia
– paintings, posters, prints or murals
– dolls, teddy bear, toy collections etc…
– trinkets and souvenirs from around the world
– crystal and china collections
– etc…

Before putting your house on the market it is a good idea to remove these things. Most potential buyers won’t appreciate the value of your treasures and tastes in the same manner that you do. Possibly hundreds of people may be trudging through your house, when it’s on the market. Generally, if your things are sentimental, expensive or items you truly cherish, you should move them out of your property before selling. It would be very heartbreaking for you if a treasured item was stolen, lost or broken.

Another piece of advice is to start visualizing that you no longer own the property and to remove the emotional connection. It will be much easier to remove your stuff and depersonalize if you lose that connection. Once you are disconnected emotionally you can focus on moving into the next phase of your life with enthusiasm and excitement.
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CMD Home Staging is located in St. Catharines, ON servicing the Niagara Region and surrounding areas including: Niagara Falls, Niagara on the Lake, St. Catharines, Port Dalhousie, Thorold, Welland, Port Colborne, Stevensville, Fort Erie, Fonthill, Pelham, Ridgeville, Beamsville, Lincoln, West Lincoln, Vineland, Jordan, Smithville, Dunnville, Wainfleet, Grimsby, Stoney Creek, Ancaster, Brantford, Hamilton, GTHA, Burlington, Oakville, Milton, Mississauga and GTA Toronto west.

Contact Niagara Home Stager Colleen Donovan to schedule a home staging consultation.

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About Colleen Donovan

CMD Home Staging is located in St. Catharines, ON servicing the Niagara Region and surrounding areas including: Niagara Falls, Niagara on the Lake, St. Catharines, Port Dalhousie, Thorold, Welland, Port Colborne, Stevensville, Fort Erie, Fonthill, Pelham, Ridgeville, Beamsville, Lincoln, West Lincoln, Vineland, Jordan, Smithville, Dunnville, Wainfleet, Grimsby, Stoney Creek, Ancaster, Brantford, Hamilton, GTHA, Burlington, Oakville, Milton, Mississauga and GTA Toronto west. Contact Niagara Home Stager Colleen Donovan to schedule a home staging consultation.