INNOVATION IS THE KEY TO GROWTH IN ANY NEW INDUSTRY; INCLUDING HOME STAGING

Taking an idea to new heights or diving into the depths of un-tread territory within a relatively new industry has never been easy for entrepreneurs and it is with this recognition that the Real Estate Staging Association (RESA) recognized a few individuals within the home staging industry, for their outstanding dedication and innovation within 2007. 
 
As [...]

How staging can help your bottom line.

From personal experience I can tell you the benefits of staging a property, and what it can do for your bottom line. 
Growing up I had the privilege of knowing a very succesful Real Estate Agent. Her named was Moria. She worked hard; hosting open houses, running from one end of the city to the other showing  several homes to clients [...]

Just Doing the ‘Obvious’ Will Not Sell Your Home!

THIS IS AN OPEN LETTER TO EVERY SELLER OUT THERE WHO THINKS THAT THEIR HOME WILL SELL IN ‘SPITE OF ITSELF’!
Dear 2008 Home Seller:
Times have changed in the Housing Market. There are more ‘unsold’ houses on the market than in years past. This, therefore, equates to a “Buyer’s Market” which means that you are going [...]

San Francisco East Bay Home Staging Class!

Training and affiliation with North America’s fastest growing network of home staging professionals provides opportunity to people who want to start a business with minimum capital investment. The CSP Program is the most advanced entry level program in the staging industry! The differences make us better!
Finally a staging designation and training, that truly are unique, [...]

Alumni Auditing of Classes

I had the opportunity to sit through the CSP course again this past week after graduating a year and a half ago as I was the course coordinator. I have to tell everyone that all graduates should audit the course every year or 2 as a refresher. I was amazed at how much the program [...]

Ten Reasons Real Estate Agents Should Include a CSPâ„¢ in Their Marketing Plans for 2008

With a CSPâ„¢ on your team you increase your opportunities of securing more listings and revenue.
With a CSPâ„¢ you position yourself as an innovative marketer – one who stays on top of the Real Estate Industry.
Including the services of a CSPâ„¢ in your marketing plans provides a leveraging tool to help stay ahead [...]

Home Staging Equals Quick Sale

One of the most important things you can do to sell your listings quickly and for the highest possible price is to “stage” them. Basically, there are five steps to home staging.
Cleaning
Getting rid of clutter
Depersonalizing
Decorating and accessorizing
Maintaining
Cleaning
When I say, “cleaning” I don’t mean your ordinary, weekly house cleaning. I mean a deep cleansing in which [...]

2008: CSP New Iniatives.

Everything is GREEN…And It’s Not Even SPRING!
Have you noticed all of sudden how “Green” is in? Green everything, save the planet, save energy, save money, save your health, green your pet—just everything. AL Gore’s movie has really started something. Well, contrary to what “Kermit the Frog” said—apparently, it IS easier than you think, to be [...]

New Year’s Staging Resolutions

Today we all begin a new year, full of hope and resolutions. This year, 2008, is a universal #1 year in numerology (2 + 8 = 10 = 1) and signifies not only a new year but the beginning of a new nine year cycle. Wow, I know I want to get it started with [...]